Top 5 Personal Finance Budgeting and Planning Apps in El Salvador: Q2 2024

In Q2 2024, the performance of the top five personal finance budgeting and planning apps in El Salvador demonstrated diverse trends across downloads, revenue, and active users. Here’s a closer look at how each app fared on the unified platform.

Cash Book- daily expenses saw fluctuations in weekly downloads, starting with 406 in early April and peaking at 410 in mid-June. Active users showed a consistent increase, rising from 3K at the beginning of April to 3.4K by the end of June, indicating a growing user base.

Family assets experienced a notable increase in weekly downloads, starting at 64 in early April and reaching 121 by mid-June. This positive trend suggests increasing interest in the app over the quarter.

For Money Manager Expense & Budget, weekly revenue showed a slight upward trend, peaking at around $49 by the end of May. Downloads remained relatively stable, with minor fluctuations, averaging around 55 per week. Active users hovered around 320 throughout the quarter, indicating steady engagement.

Money manager & expenses exhibited a gradual increase in weekly revenue, culminating in $18 by mid-June. Downloads also varied, with a peak of 70 in late April. The app maintained a steady number of active users, averaging around 660 each week.

Splitwise had significant revenue peaks, notably reaching $149 in early June. Download numbers remained steady, averaging around 50 per week. Active users showed a slight decrease from 301 in early April to 248 by the end of June.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.